Photography in Business by Alex Tan
“Why is PHOTOGRAPHY BRANDING important for your business?” Workshop Preview
What is Photography Branding?
The power of visual communication has reached an all-time high with the rise of digital and social media like Website/ Facebook / Instagram – which most of the modern marketers promoting their brands through this platform. As a result, photography is becoming more and more crucial to the promotion of a brand than ever before.
Photography Branding is styling your business in a way that creates the mood, feeling, consistency, with the intention of conveying a message to your target audience. In simple terms, it sets you apart from the competition with a distinct style and not to be like everyone else in the industry!
How can photography branding help you to Be Shine and Gets Attention: Visual elements increase people’s willingness to read your content and gets your audience attention with the consistent appearance of visual elements of your brand.
Build brand credibility and customer loyalty with Photography branding – by adding in viral options creatively on your visual elements so that its goes viral and your target audience will share with their online communities and social networks that helps to build trust.
How to influences emotion and increase engagement for your brand through Photography Branding: Photographs are easier to consume than text. Despite efforts to make purchases based on rational analysis, consumers often let emotion influence their buying decisions. The use of captivating photographs drives emotional responses about a brand.
Creates a positive perception and drive sales to your business with photography branding: Humans are conditioned to make snap judgments with the sheer volume of information being shared online now’s a day. A well-taken photograph displaying a product or service in context, builds trust and it helps consumer visualize themselves using a product or service and allows them to imagine it improving their life in some way.
Who Should join:
- Anyone that wish to be the rising star in their industry
- Entrepreneurs & Working Professionals
- Photography enthusiastic
Alex Tan – Multiple International Award winning Wedding Photographer
“More than just an angle, a view or scene, it’s the moment, the emotion and the everlasting memory; that is art, the kind of artistic photojournalism that I want to express.” – Alex Tan, Founder of Alextan Artworks and The Ace Experience
At present, Alex is a multiple international award winning wedding portraits photographer with vast photography experiences in weddings, portraits, and high fashion commercials, with the flair of artistic and dramatic style, making him a well sought after photographer for weddings. His awards and achievement thus far:
Top10 Photographer of the year 2017 & 2018 Asia (PPAC)
Top 10 Photographer of the year 2014 & 2015 &2016 (WPPA Malaysia)
Asia Top 30 photographer of the year 2012
Malaysia voted Top10 Photographer
Best 100 Penang – the only photographer being featured in NUYOU (Malaysia’s Popular Chinese Magazine) Aug2014 issue
Fireflz Airlines In-flight Magazine Cover Page – being featured on July2014 issue
International WPPI Award 2011 to 2016 – Several 1st Place & Excellent Awards
International LOUPE Award 2012 to 2013 – Multiple awards
Alex Tan was just a mere banker in a foreign bank in year 2004, who excelled quickly from normal consumer sales banker to commercial relationship manager. However, upon stumbling on photography, he pursued his interest with passion and has built a name for himself in the photography world. With his sense of wonder and imagination, he relentlessly continued his journey in photography, excelling in it and going professionally with the establishment of Alextan Artworks.
He is dedicated in bringing his customers great satisfaction with his well-known classic, artistic, and dramatic style. Constantly being inspired by the opportunity to document multi facets of clients' happy moments, exposing himself to different cultures, getting involved and witnessing client's joyous moments in life, has presented Alex with the gift of the knack for capturing natural moments on photography, capturing and retelling clients joyous story. He views his photography experiences as producing pieces of art, capturing and preserving memorable moments in life, personalizing the creation and delivering joy to satisfied clients.
- The event description was updated. Diff#338918 2018-05-21 09:06:47
7:00 PM - 10:00 PM MYT
- Scoopoint, Pengkalan Weld, Georgetown, George Town, Penang, Malaysia
- Venue Address
- 46, Pengkalan Weld, George Town, 10300 George Town, Pulau Pinang, Malaysia Malaysia
Scoopoint Co-working552 Followers